Culture
The Odyssey
Christopher Nolan’s The Odyssey opened in China on Aug 14. Chinese social media spent the week joking that disaster-budget Niu Lai was somehow sharing the same box-office conversation.
2.1M
search / month
+920% YoY
Pulse
99
Social + search health
Signal Rank
#6
Among tracked topics
Sentiment
75%
Bullish
Mentions
2.5M
Est. social mentions
Engagements
6.4M
Interactions
Dominance
12.6%
Share of category chatter
Trajectory + Forecasting
Channel Breakdown
TikTok, X/Twitter, YouTube, Instagram, Reddit, Facebook, LinkedIn, Pinterest, Bluesky, and search.
TikTok
18%
X / Twitter
8%
YouTube
19%
Instagram
14%
Reddit
8%
Facebook
4%
LinkedIn
2%
Pinterest
3%
Bluesky
3%
Search
21%
People Also Search
Christopher NolanNiu LaiChina box officeImax
- Month-over-month
- +210%
- Expected peak
- 2026
- Status
- viral
- First spike
- Aug 14, 2026